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Online Course in E-Business and E-Commerce
Brief Description
The Online Course in E-Business and E-Commerce focuses on optimising customer relationship management in an online environment by examining e-business and marketplace models, e-business strategies, e-marketing and procurement in some detail. The initial investment for an e-business start-up is generally lower than starting a traditional business, and with technology becoming more advanced and easier to obtain, the barriers to opening a business have been significantly reduced or even removed. Because buyers and sellers can transact at any time and from anywhere, e-business and e-commerce not only provide cost-saving advantages, but also make goods and services accessible on a global scale.
Learning Outcomes
The e-business and e-commerce course provides delegates with the knowledge they need to create and run an e-business.
Course Content
Modules to be covered: Introduction to e-business and e-commerce; E-business and marketplace models; E-business infrastructure; E-business strategy; E-marketing; E-procurement; Optimisation of e-business services; Customer relationship management.
Entry Requirements
Prospective delegates should at least have a National Senior Certificate (Grade 12) or equivalent qualification.
Course Number:
P003493
Catalogue and Category:
Information and Communication Technology
Who Should attend:
Aspiring business owners and people interested in learning how to create and run an online business
Delivery Mode:
Online
Contact Days: